helmade and PHM Racing launch long-term partnership
Berlin - With the international helmet design and custom racewear company helmade from Frankfurt, PHM Racing has gained a partner for the individual look of the drivers and team members. In discussions with team owner Paul H. Müller, the idea was born to offer PHM Racing's drivers the maximum in individuality during their races, from helmets down to racing suits.
With helmade, PHM Racing has brought an experienced partner for all aspects of driver equipment into the team on its mission to achieve sustainable success in the junior racing series in formula racing. After the company was founded in 2015, helmade has developed into a global brand that now has 80% of its customers outside of Germany. Just as helmet designs have been created on the racetracks of this world, so has helmade. With PHM Racing, they share the vision of taking a more innovative approach and breaking new ground. For this reason, helmade is the only supplier in the world to offer its customers the opportunity to create their new helmet design and, in the future, custom racewear online in 3D.
"We are very happy about the long-term partnership with PHM Racing. To be a part of PHM and to accompany Paul and his team on their ambitious and innovative way in Formula racing as a partner is more than just a sponsorship for us as a company. We would like to offer the perfect conditions around the driver equipment and at the same time we want the drivers to express their own style. We are very much looking forward to the cooperation with PHM Racing and of course to see the first helmade designs in the paddock and on the race track" says Christian Möhring, Founder & CEO of helmade.
"PHM Racing is looking forward to working with helmade. We have found a partner that underlines our individual character as a team also in racewear. We are excited about the new outfits of our drivers and how much the new 'Helmet to Toe' principle will stand out in the paddock," says Paul H. Müller, Team Owner of PHM Racing.
Already in this season helmade is working on new helmet designs of the PHM Racing drivers, which will be published continuously. In the coming season, the individual design of the drivers' suits will be added. Since the season opener in Bahrain the helmade logo can be found on the cars. The team around Paul Müller looks forward to the individual designs of the drivers' equipment, which helmade will provide to the drivers for the race track.